Google Experiments With Vertical Navigation and Refinement in the Search Engine / Digital Information World
Google is trying a lot of changes in its search engine due to the fact that this is the kind of thing that can potentially get it ahead of its rivals and competitors. Despite the fact that this is the case, most of the experiments conducted by Google do not last long before they are removed, so it seems that Google is trying different options before deciding on any one.
One of the most recent tests Google has conducted with its core search engine product involves mixing vertical navigation with various search refinement options and suggestions. According to various screenshots posted on Twitter by beta testers, it appears that Google’s latest tests involve trying to integrate search suggestions and refinements within a new vertical navigation setup.
With all that said and now gone, it’s important to note that this new UI will include navigation options and menu links within the same bar. Some are praising it as an improvement over the previous user interface, while others are suggesting that it might be a bit confusing for the average user all things considered.
Shipping to: @rustybrick SIR. pic.twitter.com/23qdHXJer9
— Saad AK (@SaadAlikhan1994) July 24, 2022
It’s still a test, and it seems unlikely that Google will give it a wider rollout anytime soon. One thing that seems more likely is that Google is just testing it to see how searchers will react to it. Some searchers will certainly find value in vertical navigation, but they may not prefer to see refinement suggestions in the same bar. Others appreciate the refinements but may not see the new vertical navigation right up their alley.
Google has to play a delicate balancing act to cater to all its users, and updates like these can be helpful to that end. We’ll have to wait and see if any of these features end up seeing the light of day, though they may just add to Google’s long list of failed experiments.
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