Asana will expand its 71,000 square foot SF footprint to SoMa
While most tech companies are downsizing or eliminating their headquarters in San Francisco altogether, work management platform Asana is actually increasing its presence in the city with new office space near its headquarters south of the market. .
Downtown San Francisco’s moniker’s descent as a prime location for tech companies to set up massive headquarters continues in an unfettered free fall. Earlier this week, Twitter announced plans to abandon its Oakland expansion…while pledging to significantly reduce its San Francisco headquarters. (Although those actions make sense, given that the social media company’s CEO, Parag Agrawal, announced that he would continue to support the option to work remotely “forever” in March.) Etsy, the American e-commerce company that has become a go-to source for unique products, is expected to permanently close its San Francisco offices in September.
Why? Employees don’t go there. That’s why LinkedIn completely redesigned its Silicon Valley campus — to include more than 75 types of seating and make it look more like a big community center than a sprawling office space.
Asana is among companies interested in creating and expanding physical spaces that are exploring the next generation of (likely hybrid) office work, which is why its retail footprint in San Francisco is set to increase by 71,000 square feet.
First reported by the San Francisco Business Times, Asana is expected to begin subleasing more office space at 633 Folsom Street this year; the company, which was co-founded by Facebook co-founder Dustin Moskovitz, is headquartered in South of Market. According to the publication, Asana will take over the space that previously housed Macy’s offices in San Francisco.
It’s unclear how the newly leased offices will be outfitted, but it’s a bright bit of light for a particularly dark time in San Francisco corporate real estate.
Related: Twitter shrinks its office footprint, scraps plans for Oakland office